Work Samples
Projects
About
©2025 New York, New York.
Arbill
Arbill is a mid-size ‘safety-only’ company supplying PPE, consulting services, EHS compliance services/training, and unique safety technologies. I worked at Arbill Jaunary 2025 - November 2025. I was initially hired as a Marketing Intern, and got promoted in June to work a hybrid between with the marketing and sales team. I controlled the top of the sales funnel: creating communications that
Social Posts
Arbill maintains a strong base of long-term, loyal customers who regularly engage with the company on social media, particularly on LinkedIn. To support customer retention and enhance overall brand visibility, I developed and executed targeted social media content. Performance metrics were continuously monitored and analyzed to ensure that content efforts were strategically aligned and delivered measurable value.
SEO Blogs
My primary objective was to increase inbound lead generation. During my time at Arbill, we significantly expanded our blog output to improve search visibility and organic reach. Each blog was optimized using AI-enhanced SEO tools to strengthen keyword performance and overall ranking potential. Strategic CTAs were incorporated to encourage readers to submit contact forms—leads that I subsequently received, qualified, and managed.
Newsletters
I created and optimized Arbill’s email newsletters to highlight key products, safety insights, and service offerings. By tracking clicks, views, and engagement patterns, I built targeted email campaigns tailored to each contact’s interests to increase leads and purchases—opportunities that I then managed in my role as a BDR.
Email Communications
Developed a variety of targeted email campaigns, including product highlights, business updates, and new technology features. Tracked engagement to tailor content to individual interests and managed resulting leads and opportunities.
Funnel Pot
Funnelpot is a Chicago based start-up that provides marketing, SEO, website design services and more. I worked with the team August 2024 - December 2024. During my tenure, I worked as a Marketing Intern that focused on Artificial Intelligence technology implimentation.
SEO Blogs
Created and optimized SEO-focused blog content to increase website visibility and organic traffic. Implemented AI tools to enhance keyword strategy, content quality, and search performance.
Social Posts